By far, Malcolm Gladwell is my one of favorite public speakers in terms of his speaking style. The Humorous Story Telling. Amazed how he leads his point via spaghetti sauce story. Abstract concept is hardly remembered, but story lasts in our memory for a while because it has a strong link from the beginning to the end. If you can articulate a story to persuade your argument, then you’d mostly win due to easy conceivability. Let’s learn how he uses his story to tell us what’s most important for our happiness. 😀